‘‘BUNSO’ - CAMPAIGN

FW

2023

This campaign embarks on a creative journey, reimagining cherished memories from my childhood. Intertwined with the rich cultural tapestry of my Filipino-Canadian identity, the photo series explore the concept of “Bunso” - A term of endearment in Filipino culture, reserved for the youngest in the family. The “Bunso” encapsulates a spirit of playfulness, carefreeness and unapologetic individuality.

Creative Direction: Jerome Manguba & Jessica Rondeau

Photographer: Jessica Rondeau

Assistants: Bishwesh Uprety & John Delante

Starring: Angelo Acosta & Ben Ye